Dear MOTT Partners,
We welcome the New Year with hope and optimism, and with a renewed
commitment to strengthen our Massachusetts travel and tourism
community. That is our MOTT resolution for 2021!
Our statewide campaign, My Local MA continues through the
winter. This timely initiative reminds our citizens to
support small businesses in cities and towns, resort areas, rural
villages and farmlands, as well as our museums, visitor attractions
and historical sites.
Let’s stay Massachusetts Strong until the pandemic has passed.
Please #maskupMA and continue to work together as an
industry. As always, we remain grateful for your passion,
hard work and pride in promoting Massachusetts.
Keiko Matsudo Orrall
Local MA Campaign on Social
My Local MA Campaign continues into 2021, and offers a perfect way
to share your experience by using #MyLocalMA on social media. You
can find more information and resources at Lovemylocalma.com.
And please, don't forget to #MaskupMA!
MOTT is preparing its media outreach on February holidays,
Valentine’s Day, Black History Month and ongoing winter activities.
Please contact Michael Quinlin to share ideas or
to get more details.
Winning Union Oyster House
The World Culinary Awards has named the Union Oyster House in
Boston, North America’s Best Landmark Restaurant. Sincere
congratulations to the Milano family and the entire staff. Details here.
You may have visited a Dunkin’ today, enjoyed a Hood product, or
lit a Yankee or Kringle candle over the holidays. Perhaps you’re
ready to break out your Titleist equipment and post links reward
yourself with a beverage like Ocean Spray Cranberry Juice, or a
Did you know that these wonderful products, like so many others,
are made right here in Massachusetts? In fact, you’ll find
ingenuity in every corner of the Commonwealth. We’d love to hear
from you about any product you know of that is ‘Made in Massachusetts’!
Please send your submissions to Phyllis
It’s still true: “A picture is worth a thousand words.” MOTT is
always on the lookout for year-round stunning tourism photography
of Massachusetts, to share on our social sites. If you would like
to submit some of your favorite royalty and copyright free images,
please send to Phyllis M. Cahaly for
consideration. Please include the name of the photo, the location
(city/town) and the photography credit.
Million Small Business Relief Package
The Baker-Polito Administration has launched a $668 million program
to provide financial assistance to Massachusetts small businesses
impacted by the COVID-19 Pandemic. The new business relief
program would offer grants up to $75,000, but not more than three
months’ operating expenses, to be used for employee wage and
benefits costs, space-related costs, and debt service obligations.
The online application portal for the new program opened on
Thursday, December 31, and will close on Friday, January 15. Awards
are expected to be announced in early February.
More details on how to apply and eligibility requirements are
available at empoweringsmallbusiness.org. Read
more about this initiative here.
Your Business on VisitMA.com
VisitMA.com has a business
database that we are expanding as part of the My Local MA
campaign. It is easy to be part of VisitMA.com: just go to https://business.visitma.com/, where
you can sign on as a new business, or update your information if
you are already registered on the site. If you have any questions
please contact our Web Manager.
Tourism Council Bulletin
The January issue of the RTC’s monthly bulletin is available to read here.
Great Things to do Under $50
MOTT’s ’50 Under $50’ special deals
page is consistently ranked as one of our Top 5 visited web
pages each month. To list a special deal offered by your
organization, the offer must be under $50 (so up to $49.99, tax
included) and cover BOTH:
1.) admission for two adults and 2.) admission for two adults with
two children age 12 and under. We are currently accepting listings
for March/April and May/June, 2021, so please send your submissions
for consideration to Phyllis M. Cahaly.
With so many amazing free things to do in Massachusetts, we created
a FREE category
listing in our online calendar of events at VisitMA.com. Now, you can add your
organization’s cost-free events to MOTT’s year-round calendars.
Just click on ‘submit your listing’ on the
bottom of the homepage, and follow the prompts. If you have any
issues, please contact our Web Manager John Alzapiedi.
Belmont World Film (Virtual)
January 15-24, 2021
Belmont World Film is an international film series that promotes
cross-cultural understanding through film. This year’s series,
“Bound by Beliefs,” features nine foreign language films from the
world’s top film festivals paired with speakers, performances, and
ethnic cuisine. A special series, “Justice for All,” featuring
films about human rights issues, runs in June. The annual Family
Festival for children age 3-12, runs during Martin Luther King Jr.
weekend each January.
For a schedule of film festivals in Massachusetts this month and
throughout the year, visit MAfilm.org/.
Lodging Results: CYs 2020 v. 2019 through November
- The Lodging Industry in Massachusetts
started off CY 2020 with substantial gains over 2019.
However, it was then followed by sharp declines caused by the
- Both Rooms Sold and Room Revenue increased
by nearly 8% for January/February 2020, compared to the same
two months in 2019.
- In MA, the COVID-19 Pandemic led to a
nearly 80% drop in Rooms Sold in both April and May 2020,
compared to same months in 2019.
- During the summer months, the MA lodging
industry monthly year over year decreases began to
- In November 2020, the Lodging Industry
Rooms Sold and Room Revenue decreases over November
2019, were 55% and 73% respectively.
- The much sharper decline in Room Revenue
was caused by 41% decline in Room Rate to $100.93 in November
2020 from $169.75 in November 2019.
- For the most up-to-date information on
Massachusetts, visit the COVID-19 daily update at mass.gov/covid19-updates.
- MOTT's website, VisitMA.com, has
helpful FAQs for visitors coming to Massachusetts.
MA Office of Travel and Tourism staffers are working remotely.
Please see contact information:
Alzapiedi, Web Manager, firstname.lastname@example.org
Cahaly, Director of Partnership Marketing, email@example.com
D’Agostino, Research Director, firstname.lastname@example.org
Caro-Heavey, Special Projects Manager, email@example.com
Matsudo Orrall, Executive Director, firstname.lastname@example.org
Quinlin, Director, Commonwealth Marketing Office, email@example.com
Speridakos, Director of International PR, firstname.lastname@example.org
Zappulla, Grants Coordinator, email@example.com