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Posted by Massachusetts Office of Travel & Tourism

Massachusetts is home to a vibrant community of Black-owned businesses that infuse culture, creativity, and diversity into the local scene, enriching the lives of their patrons.  From independent bookstores that celebrate diverse voices to restaurants serving up satisfying meals, these businesses offer a unique way to explore the state. Whether you’re in the mood for a new book or a delicious meal, here are six Black-owned businesses across Massachusetts that you won’t want to miss. 

Greater Boston 

Frugal Bookstore – Roxbury, MA 

Owned by Leonard and Clarrissa Egerton, Frugal Bookstore is Boston’s only Black-owned bookstore, dedicated to promoting literacy and representation. This Roxbury gem carries an impressive selection of books by Black authors, with genres ranging from children’s literature to contemporary fiction and history. With a motto of “Changing Minds One Book at a Time,” Frugal Bookstore is more than just a retail space—it’s a community hub that hosts book signings, discussions, and literacy events. Stop by to discover your next great read and support a local business making a difference. 

Suya Joint – Roxbury, MA 

If you’re craving bold flavors and authentic West African cuisine, Suya Joint is the place to be. Owned by Chef Cecelia Lizotte, this Roxbury eatery specializes in Nigerian cuisine, with suya—a spicy, grilled meat skewer—taking center stage. The menu features other traditional dishes like jollof rice, egusi soup, and plantains, all made with vibrant spices and rich flavors. Whether you’re familiar with West African cuisine or trying it for the first time, Suya Joint provides an inviting and flavorful dining experience. 

North of Boston 

Susie’s Stories – Rockport, MA 

Located in the picturesque coastal town of Rockport, Susie’s Stories is a charming bookstore owned by Susie Rich, an author and storyteller with a passion for literacy and education. The bookstore specializes in children’s books and literature that inspire imagination and learning. Rich’s own books focus on themes of diversity, kindness, and adventure, making this shop a perfect stop for families looking to discover meaningful stories. In addition to books, Susie’s Stories hosts interactive reading events, making it a wonderful destination for young book lovers. 

Fleur Cuisine – Rockport, MA 

For a taste of the Caribbean in the heart of Rockport, look no further than Fleur Cuisine Harborside. This restaurant, founded by Chef Andre Fleurant, brings the bold, comforting flavors of the Caribbean to the North Shore. Specialties like jerk chicken, oxtail stew, and curry goat showcase the deep, aromatic spices and slow-cooked goodness of Caribbean cooking. Pair your meal with a refreshing sorrel drink or homemade ginger beer for a truly authentic experience. Whether you’re a local or just visiting Rockport, Fleur Cuisine Harborside offers a delicious escape to the islands. 

Western Massachusetts 

Olive Tree Books-n-Voices – Springfield, MA 

Olive Tree Books-n-Voices is a welcoming bookstore that highlights the works of Black authors, poets, and scholars. Owner Janine Fondon has cultivated a space where literature, history, and culture intersect. The bookstore carries a wide selection of books that center on African-American experiences, social justice, and education. Olive Tree Books-n-Voices also serves as a gathering place for book clubs, author talks, and cultural discussions, fostering a strong sense of community and intellectual engagement. 

Level 5 Restaurant – Springfield, MA 

Level 5 Restaurant in Springfield is a must-visit. Owned by George and Sharon Carter, this restaurant serves up mouthwatering soul food with a twist. From classic comfort dishes like fried chicken and mac and cheese to their popular Caribbean Thursdays and Fish Fry Saturdays, Level 5 offers something for everyone. The restaurant’s warm and welcoming atmosphere makes it a favorite spot for family gatherings and special occasions. Whether you’re in the mood for savory jerk shrimp or a perfectly seasoned catfish platter, Level 5 delivers deliciousness with every bite. 

Explore and Support Black-Owned Businesses in Massachusetts 

Whether you’re in the city or by the shore, visiting these businesses is a fantastic way to support Black-owned businesses around Massachusetts. The next time you’re looking for a new book to curl up with or a delicious meal to enjoy, consider stopping by one of these outstanding establishments—you won’t be disappointed! 

A short list of Black-owned business directories in Massachusetts 

Support Black Owned 

Black Owned Bos. 

Sustainable Business Network of Massachusetts 

Diverse Business Directory – Worcester 

Berkshire Black Economic Council 

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